Sally Hansen Holidays
Shake Up the Season
After months of feeling like we haven’t got any sparkle left to give, we’ll revive our audience with LE Glitter Shakers, giving them the ultimate platform to shine, transporting them into the three-dimensional world of sparkle through the lens of a snow globe.
Using this world, full of whimsical intrigue, we’ll inspire and delight our fans to use Glitter Shakers to either customize their favorite Miracle Gel looks to a new level, or dare them to dazzle as a fun standalone sparkle.
Holidays are a key season for the Sally Hansen consumer, where an emphasis on gifting and expression are at an all time high.
To capitalize on this moment, we’ve carefully captured special moments throughout the festive season. Think glistening fairy lights, hints of pine, baubles and baubles and ribbons on ribbons. Subtle styling cues of velvet with a color palette of greens, plums, blues and reds crafted a richness that gave our audience a reason to celebrate, even in these uncertain times.
